BASF and conemis: Intelligently Migrating and Maintaining Salesforce Data for Long-term Success

December 6, 2024
 by 
Michael Wirth

Over the past three years, BASF has embarked on a digitalization journey, beginning with the monumental task of splitting its global Salesforce org. For the Agricultural Products (AP) division, the goal was to migrate 3,500 users from the global org to a dedicated, tailored system that could meet the specific needs of the division.

This project is only the first of many in an ongoing Salesforce program. BASF has continued to use conemis to incorporate data from an MDM and commerce systems into its AP Salesforce org, ensuring that all internal business processes remain as seamless as possible.  

With the help of conemis transition cloud, the team was able to automate workflows, reducing manual efforts and speeding up the entire process.

Curious to read more about the USPs of conemis transition cloud?

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